American Cattlemen Podcast
Welcome to the American Cattlemen Podcast with Gale McKinney, the ultimate platform for connecting with the heart of the cow/calf industry! As the Publisher of American Cattlemen, Gale expertly brings to light the dynamic intersection of business and lifestyle, spotlighting everything from the latest production sales to the excitement of your local county fair.
Join us as Gale conducts engaging interviews with the passionate individuals who truly shape our industry, making you a vital member of our community.
Our audience includes dedicated cow/calf producers across the United States and industry professionals from every corner of the globe, all part of our thriving social media network of over 500,000 unique followers. Don’t miss out—each episode of the American Cattlemen Podcast is promoted through our extensive digital platforms, the American Cattlemen magazine, and our newsletter, ensuring you stay informed and connected. Tune in and elevate your engagement in this vibrant community!
Episodes

Tuesday Oct 28, 2025
Tuesday Oct 28, 2025
Gale and Kit Pharo discuss Pharo Cattle's 4 upcoming bull sales this November in today’s podcast. They also share insights into the Pharo Cattle philosophy that ensures their bulls perform exceptionally in the field. Be sure to listen and visit Pharo Cattle to explore all of their upcoming sales.
Kit and his spouse, Deanna, grew up near each other on the central high plains of eastern Colorado, where they attended school together in the small town of Arapahoe, located just southeast of their current residence. Kit graduated from Colorado State University in 1974, and shortly after, he and Deanna got married. For four to five years afterward, Kit pursued a living as a full-time bull rider while also working part-time as a feedlot cowboy. After they were blessed with two wonderful sons, Trapper and Tyson, Kit decided to transition away from rodeo.
In 1985, Kit and Deanna had the opportunity to return to their roots. They leased a significant piece of grassland and purchased Kit's father's commercial cowherd, which consisted of a closed herd of red and black baldy cows. This herd benefited from over 30 years of pedigree information and 20 years of performance records.
Pharo's philosophy for raising cattle is centered on the principle of OPTIMUM SIZE, which is far more profitable than focusing on maximum size. POUNDS PER ACRE determines profit, not pounds per animal. In fact, maximizing PROFIT is our sole objective!
Pharo ranch-raised bulls embody a unique breeding philosophy and program. They are carefully bred to meet the demands of the commercial cowman. The team maintains extensive records on cattle and adheres to a rigorous selection and culling process based on factual data, frequent observations, and evaluations.
Pharo Cattle will host four remarkable bull sales this November. Be sure to attend or bid online through Superior Productions:
- Saturday, Nov 1, 2025, at 1:00 PM CT – Valentine, Nebraska- Monday, Nov 10, 2025, at 1:00 PM MT – Burlington, Colorado- Saturday, Nov 15, 2025, at 1:00 PM CT – Letohatchee, Alabama- Saturday, Nov 22, 2025, at 1:00 PM MT – Three Forks, Montana
If you have any questions about this exceptional set of bulls, please call (800-311-0995).
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Friday Oct 24, 2025
Friday Oct 24, 2025
Henke Farms 2025 Fall Female Sale will be held on November 5, 2025, at the Farm.
I had a great conversation with Charles Henke discussing Henke Farms' upcoming Female Sale. The Henkes are outstanding producers and even better people. Charles is a knowledgeable breeder who brings an exceptional understanding of genetics to his customers' herds.
Henke Farms is a multi-generational row-crop and premium livestock operation.
They believe in cattle that can do it all—researching expected progeny differences (EPDs) for high docility and maternal stay ability. Yearling weight, high fertility, soundness, and functionality are essential, as are calving ease and end-product merit. In short, their philosophy is to breed cattle as entirely as we can make them.
In 2018, they were honored with the Century Farm Award. This is a glimpse into their farm, their history, and the generations that have built it into what it is today.
Charles Henke explains how his Great-Grandfather Ben Henke and his Grandfather Ray Henke established a farm near Salisbury, where his father, Ron Henke, raised him. A farm that Charles works hard to continue the tradition for the next generation.
Thank you for taking the time to review our offering. We are in unprecedented territory with phenomenal cattle prices. We have brought our absolute best for this sale. We will lead off with the progeny of one of the best cows in the business. Barbara 0169 has started putting her stamp on the breed. She is an outstanding source of a combination of phenotype and genotype. Lot 1A is a tremendous, hardworking donor that is ready to start flushing eggs immediately. It is very rare to find a female with as much $M and $B as what she has, and still add calving ease, weaning, yearling, heifer pregnancy, calving ease maternal, and foot quality. She is definitely one to make a significant impact on the breed going forward.
The Lot 1B heifer, Barbara 4052, is quite the specimen in her own right. This female adds as much muscle, shape, and as cool a hip as any female we have found. She will go on to be a phenomenal bull producer. Lots 3,4, and 5 are the next generation of Barbaras. They are following in their dams’ footsteps, with some incredible predictions that look to be very promising. The Lot 6s are from the Robyn cow family. For those of you who are not familiar with them, keep your eyes on this family as they are making a big name for themselves in our cow herd. The dam of these heifers is the dam of Henke Historic. He sold to Knoll Crest Farms in Virginia and has done well for them. These three heifers, we feel, will do an excellent job as well.
We are especially excited about the 6a heifer we are offering a half-interest in. We would love to remain partners and explore the opportunities she will bring to the breed. We feel the sky is the limit with her. Lot 7, D313, has been a prolific donor for us. She produces many high-quality embryos that have resulted in excellent calves at our past sales. Her daughters led off an incredible set of bred heifers that we are happy with. This is a complete set of bred heifers for phenotype, balance, and functionality. They will make a great set of brood cows. The open heifers in this sale have incredible potential. We look forward to seeing what they will do. After the female sale, we will sell 16 stout and robust young bulls. Feel free to come by anytime before the sale to review the cattle. Please call with any questions you might have.
We look forward to seeing you on November 5th at 5 pm.
A NOTE FROM COLIN: Welcome to our third fall female sale. I am very excited about it. Leading off with the Barbaras, Lot 1A is a great female with an awesome Powercat bull calf on her side. Lot 1B is a phenotype standout with a Breakaway heifer due in January. I am especially excited about these lot 2s out of the great 0169 cow. This Hennessy bull, as well as the Wizard bull, are two of my favorite breakthrough sons. I even bought a Wizard 0169 pregnancy. Then these Historic embryos are very exciting, with Historic being a half-brother to the lot 6s.
The Lot 3, 4, and 5 are some standout young 0169 granddaughters that I love. This 6a heifer is promising out of the great 9149 cow, who will eat corn out of my hand. Going to the D313 cow, who was a staple donor for us, she averages about 22 embryos per flush. Lot 8 is a bred heifer I love overall. The Lot 9 heifer is a phenotype standout, as well as Lot 12, which is very similar. Lot 14 brings the whole package from phenotype to genotype. Lot 15 is at the top of my favorite heifers list, and I hate to sell her. The lots 21 and 23 heifers are two heifers that are hard to sell as well, and are excellent bull makers. Lot 45 is a heifer that makes you go WOW when you are in the pen. Then, Lot 51 is a special heifer with a bright future ahead of her. When you get to the lot 56 heifer, she stands out from everything with her bold look and great dollar values. Rounding off with the bulls, this lot 81 is an absolute stud. He and the rest of the bulls are ready to hit the pasture and breed some cows.
Henke Farms 2025 Fall Female Sale
Henke Catalogue
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Thursday Oct 23, 2025
Thursday Oct 23, 2025
Today, we learned more about the P&R Hereford’s 10th Annual Fall Production Sale on November 3rd, 2025, at 1 pm CST. I had a great time interviewing my guest, Paul Laubach, owner of P&R Herefords.
Paul Laubach is a muti-generational western Oklahoma rancher from Okeene, whose family has cattle operations in Blaine, Major, Dewey, and Roger Mills Counties. Paul’s great grandfather Timothy Craig founded the family ranch at Trail in 1900. Paul’s great great grandfather Johann Philipp Laubach homesteaded the Laubach family farmnorth of Okeene in 1900 as well.Paul manages P&R Herefords which is a 150+ registered Hereford cattle herd of primarily horned genetics, but recently polled genetics too. The herd was established by his younger brother Ross and him when they were in high school and college to provide Hereford seedstock genetics for their family’s 600 head commercial cow herd. P&R Herefords has an annual production sale the first Monday of November each year. This year will be P&R Herefords 10th production sale at old Trail, Oklahoma townsite, north of Leedey Oklahoma in western Dewey County.
In Paul’s moonlight hours he also is a newspaper publisher of two weekly newspapers and two bi-monthly newspapers and he is a Certified Professional Landman (CPL). Still, he doesn’t have to deal with the cartels like Billy Bob Thorton does in Landman.
Paul holds a bachelor’s degree in Agricultural Communications from Oklahoma State University. He is a member of the Oklahoma Hereford Association, American Hereford Association, Oklahoma Cattlemen’s Association, Oklahoma Independent Stock Growers Association, R-Calf USA, Oklahoma City Association of Professional Landmen, and the American Association of Professional Landmen.
Just a great discussion with another family living the lifestyle of an American Cattlemen!
Make sure to attend the P&R Hereford 10th Annual Fall Production Sale on November 3rd, 2025, at 1 pm CST.
P&R Sale Catalogue
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
DMTC Consulting
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Wednesday Oct 22, 2025
Wednesday Oct 22, 2025
Thank you for listening American Cattlemen’s Waygu series as Gale and Dr Jimmy Horner, owner of Protocol Natural, discuss the benefits of all-natural products.
In 1994, Protocol Natural introduced its first line of All-Natural products, driven by the vision of founder Dr. Jimmy Horner. He foresaw a significant shift in the food animal industry, with livestock producers moving away from the use of oral antibiotics and growth enhancers and instead focusing on All-Natural animal nutrition and health solutions. The company was among the pioneers in providing viable, host-specific beneficial bacteria for both domestic and international livestock and dairy producers, thanks largely to the groundbreaking microbiology research conducted by Dr. Stanley Gilliland. Additionally, Dr. Horner's childhood memories of watching his father transfer rumen fluid from a healthy dairy cow to a sick cow for recovery played a crucial role in shaping their approach.
Since those foundational years, they have expanded their range of innovative and effective All-Natural animal health and nutrition products and programs, establishing themselves as a leader in the production of All-Natural meat and milk. Just a year after launching, they sponsored the first head-to-head study in the U.S. at Tarleton State University, comparing their All-Natural calf program with a traditional oral antibiotic program. The positive results led them to collaborate with Land ‘O Lakes in a larger follow-up study that included more calves and additional oral antibiotics. Once again, the All-Natural program showed favorable outcomes. These early studies reinforced confidence in the superiority of an All-Natural approach to animal nutrition and health, positioning Protocol Natural as pioneers in the industry. In 2001, Protocol Natural built a state-of-the-art manufacturing facility in Bridgeport, Texas, allowing them to better cater to customers and support our growth without sacrificing quality or service.
Today, Dr Horner and his team remain committed to exploring and developing new All-Natural animal health and nutrition products grounded in robust science, the latest biotechnology advancements, and consistent economic advantages. They continue to expand our global reach while maintaining our commitment to leadership in the All-Natural food animal industry for years to come. As a family-owned and operated business, Protocol Naturals is committed to fostering strong relationships with its customers, suppliers, partners, and employees, built on integrity, passion, innovation, and excellence in all our endeavors.
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
DMTC Consulting
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Tuesday Oct 21, 2025
Tuesday Oct 21, 2025
Wagyu Progeny Testing Program
I had a great time talking to Jessica and Jason Winall about Twin Oaks Farms, Powhatan, VA. We also dove into the new Wagyu Progeny Testing Program.
The Wagyu Progeny Testing Program, launched by the American Wagyu Association, aims to validate high-value emerging sires and improve the accuracy of existing high-value Wagyu EBVs. The program will test progeny from the maximum number of emerging industry sires, aiming to join around 2,000 females yearly to 40 different sires. The Wagyu Progeny Testing Program will also develop new Wagyu-specific traits for reproduction, structure, carcass, and eating quality. The AWA-PTP will leverage existing Wagyu BREEDPLAN genetic analysis and will involve around 2,000 females yearly to 40 different sires. The program will also capture data on approximately 3,500 steer progeny for feed efficiency and structure, as well as new carcass and eating quality traits. The AWA-PTP will produce high-accuracy EBVs for Project Sires and Contributor Cow Herds, benefiting the rest of the Wagyu population through the use of genomic analysis and genetic linkage.
Thank you, everyone, for listening to this episode of the American Cattlemen Podcast. Please share our information with your neighbors and friends. Take Care!
In 2009, a few months before we got married, Jessica received a text from Jason while at work, saying, "I just bought a farm." Not being surprised by this news, with his love of land, she didn't really know what to say other than "WHAT!" With the help of Jessica’s grandfather, who was interested in farm land as well, the original piece of land for Twin Oaks was purchased. It was a 144-acre farm that the Walker Family once operated. The house, barns, sheds, and pig pens were all still on site, even though they had seen their better days. It had also been timbered at one point since the original farming days, and the cutover had started growing back. The previous owner had restored some of the fields back to grass and had used them for hay production.
The first few years for us also focused on hay production on the 20 +/- acres of established grass the farm had ... or really learning how to harvest hay, to be honest. Jason had spent his whole life around horses growing up, so he knew what needed to be done, even though he had never actually cut hay before. We scoured the area for the necessary pieces and parts to complete the job, even if they were old and worn out. He always says, "There is nothing a hammer can do." He also knew that one day he wanted to have cows, just like his grandfather used to raise when he was little.
Not knowing exactly what would be best, he decided that we should have a registered Angus herd. Some called us crazy, and others laughed, but Jason figured that if he was going to start from scratch, he might as well do the best he could. We began by putting posts in the ground, running the fences, and updating the structures, all in preparation for the day when the animals could come. In October 2012, Twin Oaks Angus Farm began when we decided to make the trip to Blacksburg, V, to attend the annual Hokie Harvest that is put on every year by Virginia Tech, one of our state's leading agricultural colleges.
Not knowing what we were really getting ourselves into, we loaded up the truck and trailer and headed west to see what we could learn. This is where we got our Shadoe, along with the spring heifer calf she had that year. She remains one of our leading foundation females to this day, which is why she has a special legacy spot on our cattle page. After going to a few more local sales that year, we ended the year with five cows, or "moo-moo's" as Mady liked to call them back then.
Shortly after having our first calf born, and with no bull in the pasture, we decided to artificially breed to achieve the best genetics possible for each female, hoping to produce future generations of cattle that are stronger than the previous one. Yet another thing that we knew absolutely nothing about, but were ready to learn what we could. Jason started researching bulls to figure out who would be the best fit. We also began working with one of our local semen reps, and we even attended a two-day-long AI training course one summer so we could do this task ourselves at the farm.
Over the next few years, we continued to learn and grow as much as we could in this new world. We began getting involved with our local Extension office(s) to attend various seminars, joining our local Cattlemen's Association, and even working with our local Soil & Water District to install the automatic cattle watering system and cross fencing you see at the farm today. At this time, we also gained a small group of registered balancers and some commercial Angus girls just to add to the pastures. During this time, all gained more pastures, more animals, and more knowledge.
In August 2016, Twin Oaks Wagyu Farm officially began under the umbrella of our existing farm. After processing our first half-blood (F1) steer earlier that year that we had bred and raised, Jason died and went to steak heaven, as I often say. We started researching this new breed to learn more about it. This time, we headed west again and made a 16-hour trip to Waukesha, WI, for the Primetime International Sale.
Here we gained our "Makena," but unless she was going to make the trip home in the back of our Explorer, she was going to have to stay for a bit longer. With that, we decided to leave her in WI for a month so she could be shown at the 2016 World Beef Expo, where she placed 3rd overall in the breed. Jessica and Mady made the trip back out, this time with a truck and trailer, to see her show and finally bring her home to Virginia. She became our first donor cow in the spring of 2017, further expanding our knowledge of the frozen genetics. We have been excited to be able to add many more females to this list since then.
In the fall of 2021, our small farm earned a title that most Wagyu breeders would be honored to carry; we were titled the 2021 Grand Champion of the Wagyu Triple Crown Steak Challenge. For those that don’t know anything about this, the Wagyu Triple Crown is a national steak contest for Wagyu breeders around the country to showcase their beef/genetics. The steak entries are extensively judged on five different categories and then ranked and scored individually before the combined score places them all. Out of the 52 entries that year, our one entry with TNO Kita 34F earned us the top spot, while also putting in the top five in three out of the five categories and within the top ten for all of them. We ranked 1st in the Sensory Taste Panel, 2nd in the Fatty Acid Profile, 5th in the Japanese Carcass Camera, 7th in the Warner-Bratzler Shear Force Test, and 8th in the Visual Appearance. This task is challenging to achieve on its own breeding-wise, but we managed to do it with a steer that was naturally conceived at our farm. Basically, meaning we owned the sire and dam at the time as living, breathing animals, where Mother Nature just took its course out in our fields, so the genetics were all here at Twin Oaks!
Wow is the only word that comes to mind to describe this great accomplishment. If you would like to learn more about the Triple Crown contest itself, or read the three-page article highlighting our farm, please click the link below to the digital magazine where it was all published.
Currently, the farm spans 225 acres and is home to approximately 100 animals (including calves) that graze in all the fields. We continue to focus on AI in our breeding efforts, while also expanding our knowledge of frozen genetics through embryo creation and implantation. With this, we are often involved in the entire process, from setting up donors and recipients to breeding, while the vet comes out for the flushing and implanting. A world that I never thought we would be involved with if you asked me early on in this adventure.
Not only are we working with developing genetics here locally or within the USA, but we are also acquiring genetics from Australia, New Zealand, and Scotland, just to name a few, along with exporting our genetics overseas as well! We are truly blessed to have grown into what we are so far and are excited to see what our future holds.
Wagyu Progeny Testing Program
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
DMTC Consulting
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Wednesday Oct 15, 2025
Wednesday Oct 15, 2025
Cason’s Pride & Joy Simmentals
Maternally Inspired Female Sale - Saturday, Nov. 1 @ 12:00 CST
https://edjesales.com/eberspacher/Cason/index
Dear Friends and Loyal Customers, Once again, it’s sale time, for Cason’s Pride & Joy Simmentals, and it’s hard to believe it’s 2025 - where does time go? We’re very excited to announce that we will be hosting the sale here at the farm for the first time. Needless to say, it’s been a hectic and fast year, with facilities being prepared to host the sale. We now have two new additions to the family, bringing our total to five grandchildren. The latest two are Hayes Tyler, born 6/23/25 (Landon and Brittany’s son), and Carver Charles, born 5/15/25 (Colton and Cassie’s son). We have been so blessed. Looks like Papa is going to have a lot of help down the road. Tucker is seven now, can open gates and drive the four-wheeler at chore time. Neleigh is five and in kindergarten, and Callah is three and started preschool; both are very entertaining. They all bring us such joy, Love, and entertainment. As for the rest of the family, we are all blessed with good health and are doing well.
We had a good growing season, timely rain, plenty of feed, and a great calf crop, so a lot to be thankful for. The cattle we’re offering in the sale this year continue to represent the type and kind we work to produce, real-world cattle with the traits that it takes to be productive and maintain longevity. Our philosophy is to breed functional cattle that can excel in all phases of the cattle industry.
To achieve this, we select our seed stock based on proven genetics and prioritize traits that we deem relevant, such as calving ease, docility, and udder quality. Production and performance have always been our primary goals. We believe this offer to be one of our best; there are compelling breeding packages available in every division. Remember, when selecting individuals, you can’t always judge a book by its cover; it’s more than just looks! We work closely with our local vets to provide the best vaccination program possible; we take no shortcuts when it comes to animal health.
The cattle in this sale have been fully vaccinated at each stage of their life and are up to date with their vaccine shots. We recommend that you vaccinate the bred females you buy at the proper time for scours; however, it is currently too early.Most importantly, we would like to thank all our customers, past and present, for their confidence in our program.
We cannot thank you enough for your loyal support and friendship. If any of you would like to visit the cattle at the farm, we welcome you. If you have a question about anything in the sale offer, feel free to call Landon or me. Denny & Landon Cason.
Cason’s Pride & Joy Simmentals
Catalog - https://edjesales.com/eberspacher/Cason/index
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
DMTC Consulting
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Wednesday Oct 15, 2025
Wednesday Oct 15, 2025
Today, we learned more about the Nowatzke Cattle Company 7th Annual Fall Production Sale on October 18th, 2025, at 3:30 pm CST. I had a great time interviewing my guest, Barry Nowatzke, owner of The Nowatzke Cattle Company.
Barry started in the cattle industry, showing a shorthorn steer at his county fair for TWO YEARS in a row!! Barry stated, “That shows you the quality we didn’t have.”Though it may have been a slow start for the teenage Barry Nowatzke, the climb to the top was meteoric. Shortly after graduating high school, Barry traveled the country clipping cattle at production sales. Barry invested the money he earned in buying and selling show steers. In a few years, Barry went from exhibiting the same steer two years in a row at the county fair to working with partners to win grand champion honors at national steer shows.
Barry Nowatzke now operates Nowatzke Cattle with the help of his wife, Kristey, and their sons Austin and Kayden. Their Angus show and performance cattle operation is based at Barry’s childhood farm located at 9335 W 200 N, Michigan City, Indiana. Barry has been raising cattle for nearly four decades, always seeking the perfect animal, though he believes such an ideal bovine has never truly existed. He states, “It’s fun to try.” Barry hopes to continue this pursuit alongside his wife and sons for many years to come.
In the show ring, the Nowatzkes have achieved remarkable accomplishments that many consider unattainable. In 2014, Barry’s sons, Austin and Kayden, won the titles of Grand Champion and Reserve Grand Champion with their heifers at the North American International Livestock Exposition (NAILE) in Louisville. Five years later, they repeated this success at the National Western Stock Show (NWSS) in Denver. To add to their accolades, in 2023, Austin and Kayden secured the top two spots for bulls at the National Junior Angus Show. Many believe that such heights in the world of show cattle may never be reached again.
The Nowatzke family is equally passionate about producing performance cattle. Their commitment to developing bulls and females with industry-leading EPD profiles drives their operation as strongly as their focus on show cattle. The family takes pride in producing high-quality performance cattle that rank among the best in the industry.Barry credits much of their success in performance cattle to their joint venture with Keith Lambright of Maple Lane Farm. Together, these operations keep the performance cattle segment at the forefront of the industry.
Just a great discussion with another family living the lifestyle of an American Cattlemen!
Make sure to attend the Nowatzke Cattle Company 7th Annual Fall Production Sale on October 18th, 2025, at 3:30 pm CST.
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
DMTC Consulting
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Tuesday Oct 14, 2025
Tuesday Oct 14, 2025
Welcome back to the American Cattlemen Podcast. Just ahead, we have Dustin Hector, he's the Director of Business Development for the American Cattlemen Media group and he its down with Zac Deeds co-founder of Muddy Creek Tags out of Hazard, Nebraska. Zac, who comes from an IT background, and his wife Ann, with roots in cattle ranching, developed their tag business during the challenging early days of the COVID-19 pandemic.
The company's inception began with a casual conversation around a family table, where Zac and his in-laws jokingly discussed creating their own cattle tags. What started as a lighthearted discussion quickly transformed into a serious entrepreneurial venture. They spent months researching the industry, talking to producers, and understanding the frustrations surrounding existing tag options.
Driven by a passion for agriculture and problem-solving, Zac and Ann meticulously developed their tags, focusing on durability, readability, and customization. They faced numerous challenges in manufacturing, particularly in an industry where manufacturers are notoriously secretive about their trade secrets. By building relationships with experts and conducting extensive trials across different regions, they refined their product to meet diverse agricultural needs.
Muddy Creek Tags distinguishes itself through high retention rates, customizable designs, and a personal approach that prioritizes individual producer requirements. Zac emphasized the importance of efficiency for farmers, understanding that retagging cattle wastes valuable time and creates unnecessary stress.
In an exciting revelation during the podcast, Zac announced the upcoming launch of one-piece tags for both cow-calf and feedlot operators in early 2026.The conversation highlighted the challenges facing the cattle industry, including herd downsizing and economic pressures, while also celebrating the innovative spirit of agricultural entrepreneurs like Zac Deeds, who are dedicated to solving real-world problems for farmers and ranchers.
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
DMTC Consulting
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Monday Oct 13, 2025
Monday Oct 13, 2025
Tyler Duvall had a great interview! We talked about the upcoming Capitol Angus Production Sale on Saturday, November 8, 2025 at 12 noon CT, held at the ranch in Tyler, TX and on CCI LIVE.
We had a great conversation regarding Duvall's philosophy of raising quality Angus cattle that work for their clients, as well as learning more about their retail beef business and partnership with Bid on Beef!
Here is a bit more information about their retail beef operation:
On Nov. 11 in Whitehouse, Texas, the DuVall family at Capitol Angus and Texas Beefhouse hosted the first-of-its-kind live beef auction. The auction garnered nationwide attention, with 800+ people attending the event in person and online.The event was hosted on the video sale platform, cci.live, and organized by CK6 Consulting. Auctioneer Wes Tiemann led the sale, assisting 100+ buyers from all over the country in making their beef selections. Families, restaurants, and business owners gathered to stock their freezers, purchase steaks for Christmas gifts, and tour the Capitol Angus grounds, giving a unique opportunity for folks outside of agriculture to see how beef cattle is raised on a family-owned Texas ranch.Results from the 33-lot beef auction were impressive. In total, 2,564 lbs. averaged $26.96/lb.; 1,750 lbs. of ground beef and sausage averaged $8.46/lb.; and 774 lbs. of primals and steaks averaged $68.81/lb.“To our knowledge, this is the first modern beef auction of its kind, and the excitement was electric,” said Chris Earl, CK6 Consulting. “The DuVall family took a huge risk in trying something completely new, and the market responded in spades. Buyers weren’t just buying beef though — they were buying into a hard-working family and the story behind this beef. The DuValls work tirelessly to invest in Angus and Wagyu genetics that will ultimately create a great beef eating experience for the people they serve.”This is just the beginning for Texas Beefhouse, and a second auction leading up to Christmas is already in the works.“We are so grateful for everyone who came out to support us for this sale, both in person and online,” said Tyler DuVall, of Capitol Angus. “We are excited for the future, and eager to roll out new opportunities for our customers to purchase high-quality Angus and Wagyu beef.”As the holiday season draws near, gourmet hamburgers, summer sausages, and steakburgers are currently available for purchase. Stay tuned for details about an upcoming Christmas beef auction, where the DuValls will be offering the most popular beef cuts to the public.Another great auction from the great folks at Capitol Angus!
Capitol Angus Production Sale on Saturday, November 8, 2025 at 12 noon CT, held at the ranch in Tyler, TX. CCI LIVE
For previous episodes of the American Cattlemen Podcast, please visit: www.americancattlemen.com.
American Cattlemen Podcast is Sponsored By:
DMTC Consulting
Rawhide Portable Corrals
Udder Tech, Inc.
Central Life Sciences

Friday Oct 10, 2025
Friday Oct 10, 2025
Let's talk about Naylor’s Angus & Shorthorn “Bred for Balance Production Sale” held Sunday, October 26, 1 pm CST at your farm in Halfway, MO. What a great conversation with Brett Naylor. Naylor Angus & Shorthorns has put together an excellent lineup for the “Bred for Balance Production Sale” this fall, and you won’t be disappointed. Brett was a great interview, and has a very simple philosophy that has worked well for the Naylor’s over the past 5 decades. “We’re not trying to reinvent the wheel, or veer too far in one genetic direction. That philosophy is to make specific matings that complement each other genetically to design the highest quality phenotype possible. Our philosophy has been honesty. Honesty in our weights, our birthdates, their contemporary groups, how they develop cattle, and how to recommend you use them”. Brett also believes the hide color does not determine quality. Naylors have chosen to make their home in the Angus and Shorthorn breeds for many reasons.Brett and supporters of these cattle breeds maintain they possess outstanding qualities, particularly when applied in a crossbreeding program intended for commercial cattle operations. The fusion of the Angus breed's growth efficiency and development capabilities and the Shorthorn breed's temperament, durability, and maternal traits yields an exceptional animal. This position is validated by independent research that highlights the significant benefits of this crossbreeding method. Incorporating these high-quality breeds could greatly improve both productivity and financial success in the cattle sector.
Welcome to this year’s Bred for Balance Production Sale! What rousing times in the cattle industry, and the future doesn’t look to slow down. Naylor Angus and Shorthorns are proud of this set of bulls and females. Along with really sound Bulls, that will go out and do their job, they have available for bid Cow/Calf Pairs, Breds, Open Heifers, Embryos & Semen.Brett states, “We have marketed many bulls over the years through various sales and directly from the farm. The fact that I can count on one hand the bulls we’ve replaced should speak for itself. Our bulls perform well in any environment.”Naylor’s have an impressive lineup of bulls for this sale, but I would like to draw your attention to Lot 4; it immediately caught my eye. He features an exceptional phenotype and has 15 EPD numbers that rank in the top 25% for the breed.Not only is this an exceptional lot of bulls, but there are some really sound cow/calf pairs along with bred females and heifers. Some really eye-catching females that would make a great addition to any herd.Don’t forget about the embryo and semen lots if you're looking to do some AI and get new genetics into your operation.
Brett has a deep passion for Angus and Shorthorn cattle and is truly thankful for their past customers and successes. They appreciate the current customers and welcome new faces to Naylor’s Bred for Balance Sale in Halfway, MO. If you have any questions or need assistance, please don't hesitate to reach out to Brett. They look forward to seeing you on October 26th!
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